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Entries for March, 2009

Excellent Marketing Gimmick: mirRoR Placement

A few moments ago someone walked into the Aprigo offices with what looked to be a gift. They were looking for the CEO and said they had something for him. Well, it turned out to be the cake you see on the right. They were here celebrating the 5th birthday of Ruby on Rails.
The people [...]

Putting My Money Where My Mouth Is- New Job At Aprigo

Well, it’s been a while. I haven’t posted in quite a while, as I’ve been waiting for this very day. See, this is my second day at my new job as marketing manager at Waltham, MA based aprigo.
I started this blog right after the last startup I worked at shut down. The idea was [...]

The Business Of Community Networking

On March 24-26 here in Boston, there will be a conference entitled “The Business of Community Networking“. The overview:
We have designed the one marketing event that you can’t afford to miss – a best practice conference to create social networks and measure ROI of online marketing. Help your business interact, network and exchange knowledge using [...]

5 Thoughts On DEMO 2009

Long time, no post. Over on blogstring.com, I’ve been covering the DEMO 2009 event, and I’ve noticed a few trends.
1. Things aren’t free anymore- Back when I was at DEMO fall 2007, everything seemed free. The prevailing attitude was: a) announce your app and get people to sign up for free b) build as large [...]