We’ll be hosting our monthly Boston-Area B2B Startup Marketing Meetup at Yesware in Boston. The details:
Presentations
How Startup Marketing and Sales Can Work Together
Ah, the relationship between marketing and sales. Whether the two departments are in a close, symbiotic relationship with perfect alignment or mortal enemies, the two must work together for any B2B startup to succeed.
Matthew Bellows, the CEO of Yesware will present his view of what sales needs to succeed, how marketing can fuel that success, and how the two can work together to dominate.
From one of Matthew’s previous presentations:
About Matthew Bellows
Matthew Bellows is CEO of Yesware. He is responsible for sales, product vision and strategic direction of the company. As a founder of the company, Matthew brings more than 10 years of extensive sales experience to the company’s goal of helping salespeople close more deals faster. Prior to Yesware, Matthew was the Vice President of Sales and Consumer Strategy at Vivox, the market leader in voice for digital worlds. He previously served as General Manager and Board Member at Floodgate (acquired by Zynga) and as Founder/CEO of WGR Media (acquired by CNET Networks).
