On Wednesday July 22nd the second meeting of the Boston-area Startup Marketing Meetup Group was held at Aprigo in Waltham. We had two presentations:
Matthew Mamet from PermissionTV gave a presentation on Using Video in Online Marketing (slides | blog post).
Phillip Zannini gave a presentation entitled “Starting Up Is Hard To Do”, as he shared his [...]
Last night we held the first Boston-Area Startup Marketing Meetup here at Aprigo’s world headquarters in Waltham. I gave a presentation entitled “Getting Your Startup Noticed Online”. It was mostly tactical and focused on execution and content promotion, with a little bit of strategy sprinkled in.
About one minute in, I noticed a few attendees feverishly [...]
I’m really excited about this one, as I love Christopher S. Penn’s presentation style. He always gives usuable, actionable tactics that can be used immediately. That’s a rarity in a lot of conferences I go to. There’s a lot of high-level social media kumbaya, “join the conversation” talk, and things like that, but Christopher does [...]
Happy Monday.
The good people over at MarketingProfs were kind enough to give yours truly a press pass for the 2009 Marketing Profs Business-to-Business Forum here in Boston. So I’ll be checking out all the sessions today and will be covering them on a few of my blogs: Blogstring.com, MarketingStartups.com, and BtoBSaaS.com.
The sessions I think I’ll [...]
After several false starts, we really are going to have the first Boston-area Startup Marketing Group meeting on June 16th in sunny, historic Waltham MA. And unlike the previous shots at having meetings, we actually have a venue this time! Depending on the turnout we have two options…if there are 25 people coming we can [...]
No, this blog isn’t dead. It was just taking a long nap. Over the last month or so, posts have been minimal as I have been working on the marketing plan and strategy for the b-to-b startup company I’m with now. Though we’re currently in private, invitation-only beta, I’m working on the plan for our [...]
Well, it’s been a while. I haven’t posted in quite a while, as I’ve been waiting for this very day. See, this is my second day at my new job as marketing manager at Waltham, MA based aprigo.
I started this blog right after the last startup I worked at shut down. The idea was [...]
Over the last few weeks, I’ve been kicking around the thought of having some kind of event series focused on startup marketing. The idea is to get a bunch of Boston-area tech entrepreneurs together to talk about the challenges they face in getting past all the noise and getting their products/services noticed. I’ve been reaching [...]
