Two New Boston-Area Startup Marketing Gigs

by Nathan W. Burke on August 31, 2010

Just learned about these this week, and thought I’d share. (From the job posts on the two respective sites…not my own wording)

Maketing Coordinator

Nasuni is looking for a creative, energetic and enthusiastic candidate to join its marketing team. This is an excellent opportunity to join a dynamic and growing technology start-up and directly contributing to the growth and success of the company.

The marketing coordinator will help manage lead generation and advertising programs, create marketing collateral (including videos), update website pages, track and analyze progress, and more. This is an ideal position for someone with a few years of marketing experience, looking to make an impact while advancing a career in marketing. If you are a driven, creative and energetic individual with strong organizational skills, attention to detail and interest in marketing and technology, we want to talk to you!

Responsibilities include:

  • Coordinate and manage marketing campaigns, from the beginning to the end, including vendor selection, negotiation, design and implementation across online mediums such as banner ads, email campaigns, social media ads, etc.
  • Create and write marketing collaterals and ad copy, create and edit HTML emails, track and report metrics
  • Work with salesforce.com and our marketing automation tools to manage and nurture leads
  • Use analytics tools to track website and leads statistics and regularly report on progress of all marketing programs
  • Create, maintain and update website pages on a continuous basis as needed
  • Maintain a line of communication between Nasuni and potential customers by monitoring and responding to comments, updating Nasuni’s social media outlets, creating a relationship with bloggers, etc.

Requirements:

  • A Bachelor’s degree, preferably in marketing
  • Minimum 2 years of experience in marketing
  • Experience with vendors and marketing lead generation programs is a plus
  • Strong analytical and organizational skills; Extremely detail oriented and creative
  • Proven ability to develop effective and high quality written marketing material
  • Comfortable with online tools. A fast learner for a variety of tools.
  • Experience with salesforce.com is a nice to have
  • Basic knowledge of HTML
  • Able to work independently with little direction
  • Excellent spoken and written communication skills. Excellent listening skills
  • Flexibility: able to perform a wide range of tasks and change focus quickly. Adapt to varying business needs
  • Effectiveness: able to work fast and under pressure to deliver the projects on time.

Please send your resume and a sample of previous marketing material you created to jobs@nasuni.com.


Online Marketing Manager

neoSaej is the Burlington MA-based online product company with an innovative technology that opens new frontiers in online marketplaces. We are an exciting startup looking for a hands-on Online Marketing Manager to develop, implement and maintain our paid search and display advertising programs. This is position is for someone with excellent analytical skills and a demonstrated passion for internet marketing. The successful candidate will also have experience measurably increasing qualified traffic at a positive ROI. The candidate’s success will be measured by quantifiable improvements in traffic, visitor conversion and overall monetization.

Responsibilities:

  • Responsible for the execution of online search marketing, and display advertising strategy which includes exploring and testing new online channels to generate qualified visitors while meeting cost-per-acquisition targets.
  • Work with marketing, design, and engineering to deploy lead generation campaigns across multiple media channels.
  • Manage, measure and optimize site conversion and monetization.
  • Design and manage web analytics, A/B split testing, and multivariate testing.
  • Maximize revenue per visitor from various channels including SEO, PPC, Affiliates/Partners.

Requirements:

  • 2+ years of direct-to-consumer online marketing ideally with experience in the creation, implementation and measurement of customer acquisition campaigns across a variety of online channels, including organic and paid search, email, and social media.
  • Deep understanding of CPA, CPL, CPM SEM, SEO, CPC and PPC.
  • Proven track record with search marketing and/or display advertising.
  • Passionate about maximizing website conversion and monetization.
  • Experience with Google Analytics and Google Website Optimizer is a plus.
  • Bachelors degree in a related discipline such as Statistics, Mathematics, Physics, Computer Science, Economics or Business. Masters degree or MBA is a plus.

The Online Marketing Manager (OMM) will play a leading role in crafting MoneyAise’s online & social media marketing strategy, manage its execution and track its effectiveness. A primary focus of the SMM role will be in the expanding the Company’s consumer outreach via organic search, PPC & Social Media (Facebook, Twitter, ect). You will have the opportunity to operate on both a strategic and tactical level while taking ownership for the Company’s consumer outreach. Expertise in creation of social media strategy is of particular interest for this role.

Please send your resume to careers@neosaej.com

Comments on this entry are closed.

blog comments powered by Disqus

Previous post:

Next post: