It’s lame to call something the x for y, but I can’t help it in this case. Startups.com reminds me of StackOverflow.com and ServerFault.com, both sites that allow IT Pros to ask questions, submit answers, and generally help each other out.
Like those sites, startups.com encourages entrepreneurs to ask questions about anything related to starting, running, operating and marketing a startup. The home page:

Startups.com is a new service by Startups.com Network, Inc, the company behind KillerStartups.com, a site that reviews startups.
Some people are criticizing Startups.com for using the same software/approach as Answers.OnStartups.com, but I think they’re missing the real benefit here. Having a resource for entrepreneurs to discuss issues, share tips, and generally help each other is really a great thing, and I think there’s room for more than one site.
As someone working at a startup in marketing, I’m really enjoying the quality of the questions and discussions in the marketing category, and I’ve already started adding my 2 cents in discussions.
So, if you’re an entrepreneur I’d suggest adding startups.com to your list of resources.

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I understand that the site needs to have content in order to attract more users but the fact that most questions and answers are from the same few users is a massive turnoff. It’s like jumping into a full counterstrike server and finding out that all of the other players are bots running to bring in other players. Anyway, I understand why they need to do it, but it makes the community seem small. I’m not sure what the answer is.
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